Anchoring and adjustment heuristic is a mental shortcut that involves using a number or value as a starting point, and then adjusting one's answer away from this anchor; people often do not adjust their answer sufficiently.

People who have to make judgements under uncertainty use this heuristic by starting with a certain reference point (anchor) and then adjust it insufficiently to reach a final conclusion. Example: If you have to judge another person ´s knowledge, the anchor for your final (adjusted) judgement may be your own level of knowledge. Depending on your own level of knowledge you might therefore underestimate or overestimate the knwledge of this person


Other /More definition:
Anchoring and adjustment heuristic refers to a tendency to make judgments by beginning with an initial estimate (an anchor) and then adjusting this estimate to reach a final decision.

Related Articles

Availability heuristic at psychology-glossary.com■■■■■■■■
Availability heuristic refers to a mental rule of thumb whereby people base a judgment on the ease with . . . Read More
False consensus effect at psychology-glossary.com■■■■■■
False consensus effect refers to man's incorrect belief that others agree with him. It is the tendency . . . Read More
Social support at psychology-glossary.com■■■■■■
Social support is the aid and succor provided by members of one's social networks. Other /More definition: . . . Read More
Arbitrary rightness at psychology-glossary.com■■■■■
Arbitrary rightness which is exemplified when issues arise that have no clear solution one way or the . . . Read More
Heuristics at psychology-glossary.com■■■■■
Heuristics is defined as informal, intuitive, speculative strategies that sometimes lead to an effective . . . Read More
Light-from-above heuristic at psychology-glossary.com■■■■■
Light-from-above heuristic is the assumption that light often comes from above, which influences our . . . Read More
Social Comparison at psychology-glossary.com■■■■■
Social Comparison means examining the difference between oneself and another personOther /More definition: . . . Read More
False uniqueness effect at psychology-glossary.com■■■■■
False uniqueness effect refers tothe tendency to underestimate the commonality of one's abilities and . . . Read More
Social Tuning at psychology-glossary.com■■■■
Social Tuning: Social tuning in the psychology context refers to the process by which individuals adjust . . . Read More
Transition period at psychology-glossary.com■■■■
Transition period refers to the time span during which a person leaves an existing life pattern behind . . . Read More