Glossary W
Glossary W
Women’s suffrage refers to the movement to get women the right to vote.
- Woodworth, Robert Sessions (1869-1962) : Woodworth, Robert Sessions refers to an influential functionalist at Columbia University who emphasized the role of motivation in behavior.
Word association refers to a simple enabling exercise where research participants suggest words they can associate in any way with something relevant to the research, such as a brand or activity.
word association test refers to a projective technique in which a person responds to a stimulus word with whatever word comes to mind. word association test is a test in which a person is presented with a word and asked to respond with the first word that comes to mind.
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