Attractiveness is defined as having qualities that appeal to an audience . An appealing communicator (often someone similar to the audience) is most persuasive on matters of subjective preference.
Other /More definition:
Attractiveness means having qualities that appeal to an audience. An appealing communicatoris most persuasive on matters of subjective preference. It is the extent to which a leader is appealing to look at.

Related Articles

Matching hypothesis at psychology-glossary.com■■■
Matching hypothesis refers to hypothesis that social support is helpful to an individual to the extent . . . Read More
Cognitive response theory at psychology-glossary.com■■■
The Cognitive response theory refers to a model of persuasion that assumes that the impact of a message . . . Read More
Neutrality at psychology-glossary.com■■■
Neutrality refers to a term used to describe the therapist's ability to maintain an objective viewpoint . . . Read More
Counterfactual thinking at psychology-glossary.com■■■
Counterfactual thinking literally means "contrary to the facts". It also refers to thinking about "what . . . Read More
Eating attitudes at psychology-glossary.com■■
Eating attitudes refers to a person’s belief that cultural standards for attractiveness, body image, . . . Read More
Peripheral route to persuasion at psychology-glossary.com■■
Peripheral route to persuasion refers to persuasion that occurs when people are influenced by incidental . . . Read More
Ethos at psychology-glossary.com■■
Ethos, following Aristotle, refers to persuasion based upon an appeal that concentrates upon the source . . . Read More
Accionar at top500.de■■
Accionar is a Spanish term or phrase which is translated in English in this context, as legal actions. . . . Read More
Overjustification effect at psychology-glossary.com■■
Overjustification effect refers to the case whereby people view their behavior as caused by compelling . . . Read More
Smørrebrød at glorious-food-glossary.com■■
Smørrebrød refers to a highly popular traditional Danish dish that consists of a slice of dark bread . . . Read More