Impression management refers to human's
conscious or unconscious orchestration of a carefully designed presentation of self so as to create a certain impression that fits our goals or needs in a social interaction . It refers often to conscious efforts to influence the way others think of one.
Impressions is a term according to Hume that refers to the relatively strong mental experiences caused by sensory stimulation. For Hume, Impression is essentially the same thing as what others called Sensation.